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Determinants of consumers' intention to purchase and switch to products of bio-waste: potential support for a closed-loop supply chain

Lim, Jin Yee Agnes and Teoh, Bak Aun and Yasin, Nurul Ibtisyami and Ooi, Chai Aun and Ameer Farhan, Mohd Arzaman and Goh, Kah Mun (2024) Determinants of consumers' intention to purchase and switch to products of bio-waste: potential support for a closed-loop supply chain. Issues and Perspectives in Business and Social Sciences, 4 (1). pp. 43-53. ISSN 27859266

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Abstract

The impact of urbanisation and increasing number of populations have become major factors that lead to negative impact toward the environment. Although waste management has been practiced by most of the marketers, the problem of waste is still not well-managed. Therefore, this study is conducted with the aim to examine the impacts of consumers’ perception towards products of bio-waste and to understand consumers’ purchasing behaviour. The paper adopted multiple regression analysis in investigating consumers’ perception towards bio-waste products and consumers’ purchasing behaviour variables. The self-administered surveys were randomly disseminated to Penang consumers, where 99 responses were collected. The result shows a positive relationship between consumers’ perception towards bio-waste and purchase behaviour variables, which is consistent with the theory of planned behaviour. Thus, this study caters several implications and recommendations to the scholars, industrial practitioners and policymakers regarding consumers’ perception and purchasing behaviour towards bio-waste products.

Item Type: Article
Uncontrolled Keywords: Bio-waste products; consumers’ purchasing behaviour; supply chain; Penang
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HF Commerce
Divisions: School of Business Management
Depositing User: Mr. Izhar Hj. Hashim
Date Deposited: 11 Nov 2026 04:49
Last Modified: 11 Nov 2026 04:49
URI: https://repo.uum.edu.my/id/eprint/35082

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