Mahpar, M. Hafidz (2013) Crowdsourcing can benefit marketers: Companies can tap on consumers for communication ideas. (28 September 2013). in The Star, p. p. 25.
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Official URL: http://www.thestar.com.my
Abstract
LOCAL marketers aren't doing enough crowdsourcing activities to benefit their brands, says Malaysian Advertisers Association (MAA) president Khoo Kar Khoon.
Item Type: | Newspaper |
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Subjects: | H Social Sciences > HF Commerce |
Divisions: | UNSPECIFIED |
Depositing User: | Mrs. Siti Syariza Mohamad Radzi |
Date Deposited: | 30 Sep 2013 01:09 |
Last Modified: | 30 Sep 2013 01:09 |
URI: | https://repo.uum.edu.my/id/eprint/9167 |
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