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Mr. Mohamad Zainol Abidin Adam

Pensyarah Kanan (DS52)

UUM College of Business

Universiti Utara Malaysia

Marketing Management, Agricultural Management

PREVIOUS APPOINTMENT: ·Agricultural Officer, Department of Agriculture Malaysia (1983-2001) ·Lecturer, Universiti Utara Malaysia (2001 and at present)

ACADEMIC QUALIFICATIONS: ·Master of Business Administration (Agribusiness), University of Wales Aberystwyth, United Kingdom (1997 - 1998) ·University Postgraduate Diploma (AgricEcon) University of Wales Aberystwyth, United Kingdom (1996 - 1997) ·Bachelor of Science (Agriculture), Universiti Pertanian Malaysia (1979 - 1983)

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Latest Additions

  1. Adam, Mohamad Zainol Abidin and Nik Mat, Nik Kamariah (2006) Salient beliefs and intention to shop online. In: International Conference on E-Commerce (ICoEC) 2006, 19th-20th September, 2006, Penang, Malaysia.
  2. Goh, Chin Wei and Adam, Mohamad Zainol Abidin and Hoe, Chee Hee (2014) To share or not? Factors influencing word of mouth communication. In: International Conference on Business Management (ICBM) 2014, 18-19 August 2014, Putra World Trade Centre (PWTC), Kuala Lumpur, Malaysia.
  3. Alekam, Jamal Mohammed Esmail and Adam, Mohamad Zainol Abidin (2014) Buying local brands: factors influencing consumers actual purchase behavior. In: International Conference on Business Management (ICBM) 2014, 18-19 August 2014, Putra World Trade Centre (PWTC), Kuala Lumpur, Malaysia.