Items where Author is "Raji Ridwan, Adetunji"
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Number of items: 2.
Article
Ramdani, Abbas and Raji Ridwan, Adetunji and Ahmad, Mohd Khairie (2024) Exploring the concept and the communication principles of negotiation among Islamic corporate organizations. Journal of Islamic Marketing, 15 (4). pp. 1115-1135. ISSN 1759-0833
Conference or Workshop Item
Raji Ridwan, Adetunji and Mohd Rashid, Sabrina and Ishak, Mohd Sobhi (2017) User-generated contents in Facebook, functional and hedonic brand image and purchase intention. In: International Conference on Communication and Media: An International Communication Association Regional Conference (i-COME’16), 18th - 20th September 2016, Istana Hotel, Kuala Lumpur.