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Items where Author is "Uthamaputhran, Logeswari"

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Uthamaputhran, Logeswari and Ahmad, Fais and Jaganathan, Mathivannan and HoeChee Hee, Chee Hee (2016) Revisiting influence of marketing effectiveness and environmental awareness on buying behaviour of green product: a SEM approach. Journal of Global Business and Social Entrepreneurship (GBSE), 4 (5). pp. 6-18. ISSN 24621714

Jaganathan, Malaysia and Ahmad, Shuhymee and Ishak, Khairol Anuar and Mohd Nafi, Siti Noratisah and Uthamaputhran, Logeswari Determinants for ICT Adoption and Problems: Evidence from Rural Based Small and Medium Enterprises in Malaysia. International Journal of Entrepreneurship, 22 (4). pp. 1-13. ISSN 1939-4675-22-4-203

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