UUM Repository | Universiti Utara Malaysian Institutional Repository
FAQs | Feedback | Search Tips | Sitemap

Items where Author is "Haron, Mahmod Sabri"


Up a level
Export as [feed] Atom [feed] RSS 1.0 [feed] RSS 2.0
Group by: Item Type | No Grouping
Number of items: 3.

Article

Hashim, Noor Azmi and Mohammad, Osman and Haron, Mahmod Sabri (2014) The impact of product cues and brand attitude towards purchase intention of automobiles. Journal of Business Management and Accounting (JBMA), 4. pp. 15-30. ISSN 2231-9298

Conference or Workshop Item

Hashim, Noor Azmi and Mohamad, Osman and Haron, Mahmod Sabri (2014) The impact of product cues and attitude towards brand towards purchase intention of automobiles. In: International Conference on Business Management (ICBM) 2014, 18-19 August 2014, Putra World Trade Centre (PWTC), Kuala Lumpur, Malaysia.

Bunpis, Laila and Haron, Mahmod Sabri (2014) The influence of content marketing on customer brand engagement towards online herbal cosmetic store in Thailand. In: International SME Conference (ISMEC 2014), 18 to 19 August 2014, Kuala Lumpur.

This list was generated on Thu Sep 21 12:43:22 2017 +08.