Altaf, Syed Naveed and Perumal, Selvan and Hussin, Zolkafli (2017) Integration of status consumption and theory of planned behavior: a conceptual framework. Asian Journal of Multidisciplinary Studies, 5 (4). pp. 99-105. ISSN 2348-7186

Satchapappichit, Sruangporn and Hashim, Noor Azmi and Hussin, Zolkafli and Inmuong, Yanyong (2016) Institutional forces and the adoption of green practices among small and medium sized hotel in Southern, Thailand. Journal of Scientific Research and Development, 3 (5). pp. 107-116. ISSN 1115-7569

Shaari, Hasnizam and Md Salleh, Salniza and Hussin, Zolkafli (2015) Employees brand citizenship behavior: Front-liner versus backstage employees' perspective. International Journal of Management Studies (IJMS), 22 (1). pp. 23-32. ISSN 0127-8983

Shaari, Hasnizam and Md. Salleh, Salniza and Hussin, Zolkafli (2015) The effect of brand leadership styles on employees’ brand citizenship behavior. Asian Social Science, 11 (18). pp. 86-92. ISSN 1911-2017

Hussin, Zolkafli and Perumal, Selvan and Mohd Noor, Nor Azila and Othman, Abdul Rahim (2014) Does use of power affects relationship's social satisfaction in manufacturer-dealers relationship? In: International Conference on Business Management (ICBM) 2014, 18-19 August 2014, Putra World Trade Centre (PWTC), Kuala Lumpur, Malaysia.

Shaari, Hasnizam and Md. Salleh, Salniza and Hussin, Zolkafli (2014) Employees brand citizenship behavior: front-liner versus backstage employees’ perspective. In: International Conference on Business Management (ICBM) 2014, 18-19 August 2014, Putra World Trade Centre (PWTC), Kuala Lumpur, Malaysia.

Md Salleh, Salniza and Hussin, Zolkafli and Pangil, Faizuniah and Hasan, Hasnizam and Mohd Mokhtar, Sany Sanuri and Shaari, Hasnizam (2013) An empirical investigation of brand loyalty behavior among hotel employees in northern Malaysia. International Journal of Business and Social Science, 4 (2). pp. 138-148. ISSN 2219-1933

Sulaiman, Yaty and Othman, Abdul Rahim and Perumal, Selvan and Hussin, Zolkafli (2013) Escalating the employee job satisfaction through internal market orientation: a childcare centre perspective. Jurnal Teknologi, 64 (2). pp. 133-138. ISSN 0127-9696

Sulaiman, Yaty and Othman, Abdul Rahim and Perumal, Selvan and Hussin, Zolkafli (2013) Escalating the employee organisational commitment through internal market orientation: childcare centre’s perspective. International Journal of Business and Social Science, 4 (6). pp. 257-262. ISSN 2219-1933

Satchapappichit, Sruangporn and Hashim, Noor Azmi and Hussin, Zolkafli (2013) Factors influencing adoption of green practices by small and medium sized hotels in Thailand. Journal of Business Management and Accounting (JBMA), 3. pp. 1-15. ISSN 2231-9298

Shaari, Hasnizam and Md. Salleh, Salniza and Hussin, Zolkafli (2012) Relationship between brand knowledge and brand rewards, and employees' brand citizenship behavior: The mediating roles of brand commitment. International Journal of Business and Society, 13 (3). pp. 335-354. ISSN 1511-6670

Perumal, Selvan and Mohd Noor, Nor Azila and Hussin, Zolkafli (2012) The uses of power in influencing relationship economic satisfaction: an empirical analysis in the automobile industry in Malaysia. Journal of Marketing Development and Competitiveness, 6 (4). pp. 1-11. ISSN 2155-2843

Md Isa, Filzah and Hoe, Chee Hee and Othman, Siti Norezam and Din, Mohd Salleh and Mohd Harif, Mohd Amy Azhar and Hussin, Zolkafli and Md Jani, Mohamad Yusop (2012) The extent of marketing capability and market orientation in franchise business in Malaysia. International Journal of Business and Social Science, 3 (10). pp. 325-334. ISSN 2219-1933

Md Isa, Filzah and Othman, Siti Norezam and Hoe, Chee Hee and Hussin, Zolkafli and Mohd Harif, Mohd Amy Azhar and Mohd Jani, Mohd Yusop (2012) Critical success factors in franchise business: A cross analysis among Muslim and non Muslim franchisors in Malaysia. Asian Journal of Business and Management Sciences, 1 (10). pp. 76-87. ISSN 2047-2528

Mohd Noor, Nor Azila and Perumal, Selvan and Hussin, Zolkafli and Ahmad, Intan Shafinaz (2012) Dealer-supplier relationship satisfaction in Malaysian automobile industry. Project Report. Universiti Utara Malaysia. (Unpublished)

Hasan, Hasnizam and Md. Salleh, Salniza and Hussin, Zolkafli (2011) Exploring the dimension of internal brand citizenship behavior in Malaysia: A case of northern Malaysia hotel. World Review of Business Research, 1 (1). pp. 25-33. ISSN 1838-3955

Mohd Harif, Mohd Amy Azhar and Chee, Hee Hoe and Hussin, Zolkafli and Md Isa, Filzah and Othman, Siti Norezam (2011) The determinant factors of successful franchise business in Malaysia. International Review of Business Research Papers, 7 (1). pp. 1-15. ISSN 1837-5685

Mohd Nor, Nor Azila and Perumal, Selvan and Hussin, Zolkafli (2011) The influence of fairness on channel member relationship satisfaction: A case of Malaysian car dealers. International Journal of Business and Management Science (IJBMS), 4 (1). pp. 11-31. ISSN 1837-6614

Ang, Chooi Leng and Thi, Lip Sam and Pillai, Padmini and Hamzah, Abdul Rahman and Hussin, Zolkafli and Hanafi, Zahyah and Don, Mohd Sobri (2010) Perceived benefits of lifelong learning and the implications. In: Lifelong Learning International Conference 2010 (3LInC’10), 10 - 12 November 2010, Seri Pacific Hotel, Kuala Lumpur, Malaysia. (Unpublished)

Perumal, Selvan and Mohd Noor, Nor Azila and Hussin, Zolkafli (2007) Fairness and satisfaction in buyer-supplier relationship. In: Asia Pacific Marketing Conference 2007, 2-3 November 2007, Kuching, Sarawak.

Ali, Hassan and Hussin, Zolkafli and A. Razak, Hanissah (2005) Pattern and attitude towards sick leave usage among civil servants. Project Report. Universiti Utara Malaysia. (Unpublished)

Yeop Yunus, Nek Kamal and Hussin, Zolkafli and Yusoff, Rushami Zien (2004) Service recovery strategy and customer satisfaction in higher education. In: ASEAN Symposium on Educational Management and Leadership (ASEMAL4), 13 - 15 Disember 2004, Grand Plaza Parkroyal, Penang. (Unpublished)

Hussin, Zolkafli and Yeop Yunus, Nek Kamal (2002) Kegagalan perkhidmatan: Implikasi kepada usahawan dalam industri perkhidmatan. In: Seminar Kebangsaan Keusahawanan Pelancongan , 17-18 Ogos 2002 , Awana Porto Malai, Langkawi. (Unpublished)

Abu Bakar, Abdul Rahim and Hussin, Zolkafli and Hashim, Fariza (2002) The making of global players: A look on Malaysian firms adopting e-commerce. In: Managing global business in the Internet age. Universiti Utara Malaysia, Sintok, pp. 25-40. ISBN 9832479150