Article

Md Said, Nor Pujawati and Wan Napi, Wan Noraini (2015) Celebrity and non-celebrity endorsement effectiveness on consumers' attitude towards advertisement. International Academic Research Journal of Business and Technology, 1 (2). pp. 51-57. ISSN 2289-8433

Md Said, Nor Pujawati and Wan Napi, Wan Noraini (2015) Celebrity and non-celebrity endorsement effectiveness on consumers’ attitude towards advertisement. International Academic Research Journal of Business and Technology, 1 (2). pp. 51-57. ISSN 2289-8433

Achour, Meguellati and Md Said, Nor Pujawati and Boerhannoeddin, Ali (2011) Customer loyalty: The case of mobile phone users in Universiti Utara Malaysia. International Journal of Management Studies (IJMS), 18 (2). pp. 43-66. ISSN 0127-8983

Md Said, Nor Pujawati (2002) Perubahan pengurusan dalam pemasaran industri. Jelapang, 3 (1). pp. 11-17.

Conference or Workshop Item

Katmin, Zuhairah and Md Said, Nor Pujawati and Abdullah, Suzzaini (2017) Online shopping intention among young males in Kuala Lumpur. In: 4th Conference on Business Management, 29 - 30 Oktober 2017, The Gurney Resprt Hotel & Recidences Penang, Malaysia.

Ishak, Samihah and Md Said, Nor Pujawati and Abdullah, Suzzaini (2017) Awareness attitude towards halal products among muslim youths in Gombak, Malaysia. In: 4th Conference on Business Management, 29 - 30 Oktober 2017, The Gurney Resprt Hotel & Recidences Penang, Malaysia..

Md Said, Nor Pujawati (2000) Mengurus perubahan pemasaran industri abad 21. In: Seminar Dinamika Perubahan Pengurusan Menuju Era K-Ekonomi, 20 - 21 September 2000, Pusat Konvensyen, Universiti Utara Malaysia. (Unpublished)