Mohd Ibrahim, Jaafar Ali (2011) Book Review: Hospitality Marketing: Principles and Practice (2nd Edition). Malaysian Management Journal (MMJ), 15. pp. 77-79. ISSN 0128-6226

Lebai Othman, Ismail and Mohd Ibrahim, Jaafar Ali and Ahmad, Norafifah and Abdul Jabbar, Hijattulah and Ismail, Aniz (2015) Competitive analysis of tourist destinations in the Indonesia, Malaysia, Thailand Growth Triangle (IMT.GT) based on WTO indexes. In: 2nd Tourism and Hospitality International Conference (THIC 2014), 5-6 November 2014, Langkawi, Malaysia.

Mohd Ibrahim, Jaafar Ali and Chouhan, Ajay and Tahir, Shaharuddin (2014) The mediating effects of destination love between destination personality and future behavioral intentions among tourist: A work in progress. In: 2nd Tourism and Hospitality International Conference (THIC 2014), 5-6 November 2014, Langkawi, Malaysia.