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Examining demographic and psychographic profiles of potential first-class undergraduates

Lim, Khong Chiu and Ishak, Noor Azniza and Mahat, Nor Idayu and Rashid, Basri (2015) Examining demographic and psychographic profiles of potential first-class undergraduates. Review of European Studies, 7 (3). ISSN 1918-7173

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Even though the discipline of psychology and education had gained its reputation all along, few studies have been conducted to determine the characteristics of the potential first-class undergraduate students.Thus, this study was designed to examine the demographic and psychographic profiles of the potential first class undergraduates in a Malaysian public university.The selected respondents comprised of 424 undergraduates who obtained at least 3.67 cumulative grade point average (CGPA) in their academic achievement in the period of their study. This study used a self-administered questionnaire that had adapted from the standardized measures. Validity and reliability of the instruments were found to be satisfactory.The results of the study indicate that the potential first-class undergraduates have the highest level on task orientation whereas time management scores the lowest.Also, the results reveal that more than 99% of the students have either moderate or high levels of psychographic attributes.In addition, the MANOVA results indicate that there are significant differences between male and female undergraduate students in their task orientation and leisure attitude.Likewise, significant differences between ethnic groups are found in task orientation, competitiveness, and general self-efficacy.Thus, the findings of this study are able to assist the higher education providers in providing coaching and mentoring to ensure more effective strategies could be developed to improve students’ needs and desires in pursuing their further education.

Item Type: Article
Subjects: L Education > LB Theory and practice of education > LB2300 Higher Education
Divisions: College of Law, Government and International Studies
Depositing User: Dr. Lim Khong Chiu
Date Deposited: 09 Jul 2015 03:45
Last Modified: 09 Jul 2015 03:45

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