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Perceived social responsibility and performance link

Abdullahi, Hassan Gorondutse and Abdullah, Haim Hilman (2018) Perceived social responsibility and performance link. In: Social Responsibility. IntechOpen, pp. 117-123. ISBN 978-953-51-61

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Abstract

In today’s business environment, companies face ever-growing international competitions, radical technological changes, and demanding customers. This chapter is a guide to the use of a wide variety of strategic management plans. Managers in the world’s businesses are under great pressure. The emergence of a multitude of business ethics and social responsibility is the key to competition advantages. Therefore, managers must have a new concept that enables them to see their jobs realistically. This chapter is about a concept which begins to turn managerial energies in the right direction. The chapter will serve as guidance for managers/owners of small and medium enterprises to develop practices of social behavior (business and corporate social responsibility) in order to enhance performance, in a logical and manageable way.

Item Type: Book Section
Uncontrolled Keywords: ethics, perceived social behavior, business social responsibility
Subjects: H Social Sciences >
H Social Sciences > HB Economic Theory
Divisions: College of Business
Depositing User: Mr. Rozak Taib
Date Deposited: 20 Feb 2022 10:22
Last Modified: 20 Feb 2022 10:22
URI: https://repo.uum.edu.my/id/eprint/28557

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