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The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803)

Mijan, Rohana and Abdullah, Noor Aziah The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803). Project Report. UUM. (Submitted)

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Item Type: Monograph (Project Report)
Additional Information: GERAN: KAJIAN KES
Subjects: T Technology > T Technology (General)
Divisions: Research and Innovation Management Centre (RIMC)
Depositing User: Mdm. Sarkina Mat Saad @ Shaari
Date Deposited: 18 Nov 2024 15:18
Last Modified: 18 Nov 2024 15:18
URI: https://repo.uum.edu.my/id/eprint/31586

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