Cheah, Siew-Pong and Liew, Feng-Mei and Foo, Chuan-Chew and Wei, Chooi-Yi and Looi, Sing-Yan and Chia, Mei-Si (2024) Parents’ Influence on the Augmented Reality (AR) in Science Subject: Pre-School Education Level. Journal of Economics and Sustainability (JES), 6 (2). pp. 68-83. ISSN 2637-1294

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Abstract

Various technologies and e-learning tools have been adopted in the teaching and learning process. This transformation has affected teachers, students, parents, school management and other stakeholders. This research aims to investigate Malaysian parents’ awareness, attitudes, social influence and willingness in shaping their perception toward the adoption of augmented reality (AR), embedded in science subjects at the level of pre-school education. In this research, 210 parents with children studying in the kindergartens responded to the questionnaire. The Partial Least Square Structural Equation Modelling (PLS-SEM) is employed in this study to analyze the proposed external factors of the adoption of AR technology in science subjects at pre-school education. The results show that parents’ attitudes and their awareness of AR technology positively affect their perception of adopting AR technology

Item Type:	Article
Uncontrolled Keywords:	augmented reality; parent influence; pre-school; science subject; technology acceptance model
Subjects:	L Education > L Education (General)
Divisions:	School of Economics, Finance & Banking
Depositing User:	Mdm. Rozana Zakaria
Date Deposited:	11 Dec 2025 11:37
Last Modified:	11 Dec 2025 11:37
URI:	https://repo.uum.edu.my/id/eprint/32630

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