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An Application of the Theory Reasoned Action (TRA) in Determining Factors Influencing Muslim Public Services Employees’ Intention to Participate in Motor Takaful

Mustafa, Mohd Naim and Hasan Busry, Lydiawaty and Abdul Majid, Nurul Huda and Tahir, Agoos Munalis (2020) An Application of the Theory Reasoned Action (TRA) in Determining Factors Influencing Muslim Public Services Employees’ Intention to Participate in Motor Takaful. In: Islamic Banking and Finance Conference 2020, 11/10/2020 - 11/11/2020, Universiti Sains Islam Malaysia.

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Abstract

Although the majority of Malaysian are Muslims, data shows that the takaful penetration rate was much lower than the conventional insurance. Motor takaful as an important segment in the general insurance sector which was offered as an alternative to conventional is supposedly becoming the preferred choice for Muslim. For that, this study aims to look at the factors that influenced the intention to participate in motor takaful among public services employees. Applying the Theory of Reasoned Action (TRA), this study analysed respondents’ intention to participate in motor takaful. The variables used are based on TRA that are risk awareness, attitude and subjective norms. Multiple Linear Regression (MLR) was carried out to analyse the relationship between the independent variables and the dependent variable. The results showed that subjective norm does not significantly affect the dependent variable. Risk awareness and attitude significantly influence the intention to participate in motor takaful. This study provides a better understanding of the factors influencing the intention of vehicle users in choosing takaful. This study is important as one of the small contributions, especially to takaful operators in empowering takaful industry, specifically, and for Islamic financial system, generally, in Malaysia

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: Motor Takaful ; theory of reasoned action ; intention
Subjects: B Philosophy. Psychology. Religion > BP Islam. Bahaism. Theosophy, etc
Divisions: Islamic Business School
Depositing User: Mr. Izhar Hj. Hashim
Date Deposited: 02 Mar 2026 13:16
Last Modified: 02 Mar 2026 13:16
URI: https://repo.uum.edu.my/id/eprint/32731

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